An Exclusive Interview with Ameet Chaudhry – Co Founder of eLaundry

1. Tell me something about yourself? (Your childhood days. Your dreams, about your  school and college life)

I have spent my early childhood and did my primary education in my native place Darbhanga, Bihar. Thereafter have been in Mumbai and Pune for further studies. And again back to Mumbai.

2. When did you start thinking about becoming an entrepreneur?

It was during my graduation days, when I first thought of starting on my own. But it was vague at that time. It took me almost a decade to start.

3. How did you come up with your idea(s)?

We were coining various ideas, during our research we found laundry and dry cleaning to be one of the biggest yet most unorganized sector. We started researching deep about the sector. And the based on some online research papers and our own offline research, we found that laundry is an acute problem to millions of people. It pinches you but does not pain.

4. Who influenced you to want to become an entrepreneur?

I can’t blame someone for my enjoyable roller coaster ride. Actually, I have always been inspired by Mr. Ratan Tata & then later on the journey of Vijay Shekhar Sharma too influenced me a lot.

5. What are the most important characteristics a person needs to be an entrepreneur?

I am not an expert on entrepreneurship, so I am wrong person to answer this. But, Mr. Kunal Shah said during one of his talk, Perseverance is the key to success.

6. What are the least important characteristics to be an entrepreneur?

(I just understand, what is important… Dream, Passion and Persistence are required.)

7. What talents do you possess that have helped you in your business?

I am not talented, I am a hard working guy. I understand people (customers, laundry partners, and my team) and that helps me a lot. My prior experience has also helped me immensely in current role.

8. What are the biggest challenges of being an entrepreneur?

One has to have Patience, as it’s a lone journey. As someone has said, “Entrepreneurship is not a sprint it’s a marathon”. Every day there is a new challenge which needs to be tackled, difficult to point out the biggest or smallest.

9. Where did you get the money to start your business?

We started with our own savings.

10. What are the risks and rewards of being an entrepreneur?

The only risk is, “Not doing what you love”. If you succeed than rewards are huge and innumerable (I guess). But even if one fails biggest reward is their Experience and their Journey, nothing can match it.

11. If you could start over, what would you do differently in starting and/or running your business?

None of the core team members are from business background, so we started with a very different mind-set and then many people have helped us understand and grow our business. I don’t regret but, we started very small, If I get a chance to start again I will start big this time. But this has come with experience.

12. Does Qualification Matters to be a successful entrepreneur?

It may help in some way but qualification does not decide the success or failure of an Entrepreneur.

13. How bootstrapping is essential to start our own Startup. What are the challenges?

I believe, bootstrapping is not by choice in most of the instances. The decision itself is very challenging, to bootstrap or go home after you have put in so much of time & effort behind something you believe in. And if you decide to bootstrap then you see many unseen aspects (good and bad) of yourself and people around you. But bootstrapping may not be easier but it helps a lot, it gives you immense confidence and belief about your product, people and industry too.

14. An advice to all aspiring entrepreneurs who want to start their own Business?

Mr. Tata said, “I don’t believe in taking right decisions, I take decisions and then make them right”. I firmly believe in it. There isn’t going to be any right time. If you want to do something do it now. Put in everything that you can, behind your dreams.

15. Last but not the least. what is the definition of success according to you.

Patience, persistence and perspiration make an unbeatable combination for success. We have been Patient, Persistent and we are Perspiring daily to achieve small goals in order to succeed.

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